CLIENT: Chico State Athletics
COMPLETED: Spring 2010
Chico State isn’t particularly well known for its sports teams—mostly because of its lack of a football program—but there are some teams on its roster that do extremely well in their respective divisions. One of which is the Men’s Basketball Team.
This 16-page brochure was designed as an annual report for the team’s sponsors as well as a general promotional piece to raise awareness for the program. The layout was drafted as a format that could be adoped by other sports teams on campus. The publication embraces the university’s signature red with bold, solid fields of color. It acknowedges university branding standards, but pushes them in a contemporary direction.
This 16-page brochure was designed as an annual report for the team’s sponsors as well as a general promotional piece to raise awareness for the program. The layout was drafted as a format that could be adoped by other sports teams on campus. The publication embraces the university’s signature red with bold, solid fields of color. It acknowedges university branding standards, but pushes them in a contemporary direction.
